BYD's momentum in the new energy market is truly fierce! Especially the Dynasty and Ocean series, which are full of high-volume hit models everywhere. Just looking at August sales, multiple models such as Yuan UP (22,958 units), Dolphin (16,829 units), Song Pro DM (13,954 units), and Seagull (10,103 units) all exceeded 10,000 monthly sales, proving their strength is steadily online.
And among them, the BYD Yuan UP is absolutely the biggest dark horse, selling more than 20,000 units in a single month and firmly ranking at the front of the pack! Even more impressive, it has already won the annual sales champion of small pure electric SUVs for two consecutive years, and its reputation and market recognition have long been secure.
With no warm-up and no launch event, BYD directly and quietly launched the "2027 Yuan UP Flying Edition," with pricing sincerity pushed to the max, starting at a limited-time preferential price of 69,800 yuan!
Let's make the latest prices clear:
301KM Navigator Edition: official price 74,800 yuan, 69,800 yuan after discounts
401KM Navigator Edition: official price 81,800 yuan, 76,800 yuan after discounts
401KM Vitality Edition: official price 89,800 yuan, 84,800 yuan after discounts
501KM Transcendence Edition: official price 94,800 yuan, 89,800 yuan after discounts
501KM Excellence Edition: official price 104,800 yuan, 99,800 yuan after discounts
Key point! A 5,000 yuan trade-in subsidy can be applied for using the vehicle registration certificate of an old car owned by oneself, relatives, or friends, making the threshold especially low!
The Yuan UP previously had 4 configurations, with range versions of 301 km and 401 km, and a guide price of 74,800 to 119,800 yuan. Many people only see the price cut but overlook the two core upgrades of this facelift, which are far more critical than the discount: the addition of a 501 km long-range version, along with the e Platform 3.0 Evo rear-wheel-drive layout and rear four-link independent suspension, bringing the hardware directly to a higher class!
The body dimensions remain unchanged, still a small SUV with a length of 4,310 mm and a wheelbase of 2,620 mm, but two new colors, Cute Yellow and Oxygen Blue, have been added, paired with 17-inch Star Blade low-drag wheels, comprehensively upgrading both looks and choice, precisely catering to young people's aesthetics.
The entire lineup is powered by a 95-horsepower front single motor, offering three range levels of 301 km, 401 km, and 501 km. Fast charging can replenish energy in half an hour, and the newly added long-range version perfectly solves users' range anxiety and directly confronts competitor pressure.
How to choose among the five configurations? New buyers can just copy the answers! The entry-level 301 km version comes standard with a 540° panoramic camera, cruise control, and faux leather seats, fully sufficient for daily short-distance commuting. But the 401 km and above versions are more recommended. The top trim is equipped with the DiPilot 100 system, with more complete sensors and support for L2-level intelligent driving, including highway and expressway navigation assist and smart parking, greatly advancing the intelligent experience.
In contrast, among competitors at the same level, the Leapmotor A10 sold more than 30,000 units in August, seizing the market with a starting price of 65,800 yuan and a 505 km range. Meanwhile, the 2027 Yuan UP fills its long-range shortcoming, upgrades chassis hardware, and lowers the price to an accessible level, launching a targeted counterattack and pushing its competitiveness to the max.
Backed by BYD's mature new energy technology and its long-accumulated user reputation, the market potential of the new Yuan UP is beyond doubt. So here's the question: do you think this hit SUV starting at 69,800 yuan can continue to sit firmly on the sales champion throne?
