During this year's May Day Golden Week, Wuhan ranked among the top ten most popular tourist destinations in China, with visitors from all over the country flocking to the riverside city, and Wuhan also presented everyone with one audiovisual feast after another: from the drone light show on the riverbank that blended technology and art, to the spectacular chapters of past and present interwoven at Night at Yellow Crane Tower. And the finale of May, the 23rd Central China International Auto Exhibition, officially opened on May 15 at the Wuhan International Expo Center. As a leading joint-venture automaker rooted in Wuhan, Dongfeng Honda, "playing on home turf," brought a strong lineup of electrified and intelligent models from its full range to the exhibition, and with more than 20 years of user accumulation from deeply cultivating the domestic market, it became the focus of this year's Central China Auto Show.

Dongfeng Honda S7 Leads the Pure Electric Matrix, "Equal Quality for Oil and Electricity" Consolidates the Foundation of Quality
At present, the automotive industry is in the wave of new energy transformation, and the form of automobiles has also undergone tremendous changes, but the quality DNA that Dongfeng Honda has adhered to for more than 20 years has never changed. Taking the "star" of this auto show's booth, the Dongfeng Honda S7, as an example, it continues Dongfeng Honda's long-standing quality label, not only integrating Honda's most advanced "electrification + intelligence" technologies, but also using Honda's cloud-rushing intelligent and efficient pure electric W architecture as its foundation to reshape a new benchmark for safe travel in the pure electric field. In a safety challenge held not long ago, the Dongfeng Honda S7 faced the extreme challenge of a 5-ton steel coil head-on, yet still protected the safety of drivers and passengers with a tough stance, once again proving Dongfeng Honda's commitment to its faith in safety.

At the scene, Dongfeng Honda also brought the pure electric shooting brake coupe e:NS2 and the remarkably agile pure electric trendy hatchback Lingxi L. The three pure electric models exhibited together jointly built a product matrix covering SUVs, sedans, and shooting brake coupes, which not only met users' diversified travel needs, but also marked the further implementation of Dongfeng Honda's electrification strategy.

"Equal Intelligence for Oil and Electricity" Leads an Experience Leap, Inclusive Policies Stimulate Consumption Potential
While empowering pure electric vehicles with the quality accumulation of fuel vehicles, Dongfeng Honda's breakthroughs in intelligence have also broadened the intelligent boundaries of its main models. The iterated Dongfeng Honda CR-V and Inspire are both equipped with the Honda SENSING 360+ advanced driver assistance system, featuring highway navigation assist functions that can realize operations such as assisted car following, assisted overtaking, and assisted deceleration on curves/ramps.

The 11th-generation new Civic exhibited on the same stage is equipped with Honda's latest Honda CONNECT 4.0 intelligent guidance and connectivity system. This upgrade is like adding an intelligent butler to car life. Say "Hello Honda, I'm hungry," and it will immediately search for nearby highly rated restaurants and navigate there, and the AI voice assistant has a recognition rate as high as 95%, bringing users a more natural voice interaction experience.

At the same time, in response to the national call for "boosting consumption," Dongfeng Honda launched a limited-time preferential policy in May for its star models: "Buy with confidence, all are excellent." From May 8 to May 31, purchasing a Civic allows customers to enjoy factory-side limited-time comprehensive benefits of up to 35,000 yuan, with the discounted price starting at only 94,900 yuan. Purchasing an Inspire allows customers to enjoy factory-side limited-time comprehensive benefits of up to 53,000 yuan, with the discounted price starting at only 129,800 yuan. Purchasing a CR-V allows customers to enjoy factory-side limited-time comprehensive benefits of up to 50,000 yuan, with the discounted price starting at only 135,900 yuan. At the same time, customers can also stack the national or local trade-in subsidy of up to 15,000 yuan.

For local consumers, they can also enjoy the geographical advantage of Wuhan people driving cars made in Wuhan. Users who purchase the corresponding "Car Valley-made" models of Dongfeng Honda can enjoy the 100 million yuan "Car Valley Consumption Voucher" issued by the Wuhan Economic & Technological Development Zone, with a subsidy of up to 6,000 yuan. A series of preferential policies have further reduced the cost of car purchasing, allowing users to buy better products at better prices and easily start a new life of high-quality car use.

From the Dongfeng Honda S7, a milestone work in the electrification transformation, to the intelligent renewal of the fuel vehicle base, and then to the implementation of inclusive policies, Dongfeng Honda is responding to the needs of users in the new era through multi-dimensional efforts in system reshaping, deep user cultivation, and technology feedback. In the future, Dongfeng Honda will continue to uphold the development philosophy of "long-termism," write a new chapter for joint-venture brands, and let the world see the hardcore strength of "Car Valley Intelligent Manufacturing."