On August 29, the "pure electric smart fun large hatchback" all-new MG4 was officially launched. Since presales began, in just 24 days, orders for the all-new MG4 have already exceeded 45,000 units, firmly securing its position as a hit model with "monthly sales exceeding 10,000" and reshaping the value benchmark of the pure electric hatchback market.
The all-new MG4 has body dimensions of 4395×1842×1551mm, with a wheelbase of 2750mm, the longest in its class, and a space utilization rate of 93.8%. It offers a comfortable ride experience comparable to a B-segment car, along with flexible and versatile storage space, accommodating the infinite possibilities of life within limited space.
On the core key indicators of electric vehicles, the all-new MG4 does better: longer range, larger space, stronger power, lower energy consumption, and faster charging. It offers two range versions of 437km and 530km, bringing the threshold for a 400-kilometer pure electric range below 70,000 for the first time. The 530-kilometer semi-solid-state Anxin version is not only the longest range in its class, but also greatly improves battery safety and low-temperature performance.
In terms of intelligence, the all-new MG4 is equipped with OPPO Smart Travel phone-car connectivity, paired with the 8155 chip, and supports mainstream mobile phone operating systems such as Huawei, Apple, and Android, achieving true full-ecosystem compatibility and making the smart experience boundless. No need to look at your phone when getting in the car, operations are voice-controlled without using your hands; zero learning cost, simple operation and quick to master; all daily travel needs are handled, fully integrating travel and life.
In terms of channels, MG brand's effective dealers will exceed 400 by the end of the year, and MG has partnered with OPPO Smart Travel to open 200 pop-up stores in shopping malls nationwide, rapidly strengthening channel capabilities. With the expansion of the sales network and the improvement of channel quality, it is expected to achieve the goal of monthly sales exceeding 10,000 for the all-new MG4.
In terms of after-sales service, relying on the systematic resources of SAIC Group, in the future 1,000 SAIC car maintenance locations nationwide will be able to provide services to MG owners.
As MG's first new energy representative work in its new century, the all-new MG4, backed by SAIC's strong technological empowerment, is equipped in the 100,000-level market with a series of advanced technologies that are unique in its class or even industry-firsts, including an integrated thermal management system, CTB battery-body integration technology, and semi-solid-state batteries, allowing more consumers to enjoy the most cutting-edge technological achievements at a more affordable price and truly realizing "technology equality."
The official launch of the all-new MG4 marks the comprehensive acceleration of MG's new energy strategy. In the future, MG will continue to promote the equalization of high-end technology, continue to lead the value upgrade of the pure electric market, and bring consumers travel experiences that exceed expectations.
