Recently, the latest market data released by the Passenger Car Market Information Joint Committee of the China Automobile Dealers Association shows that in September 2026, the NIO ES9 topped the 500,000-yuan-class pure electric market in sales for the fourth consecutive month, and the all-new NIO ES8 retained its position as the best-selling model in the 400,000-yuan-class market, with NIO's dual flagship SUVs continuing to lead their respective segments.
In September 2026, ES9 retail sales were 7,706 units, topping the 500,000-yuan-class pure electric market in sales for the fourth consecutive month. On September 23, ES9 reached the milestone of the 30,000th new vehicle delivery, taking only 119 days and setting a new delivery record for 500,000-yuan-class high-end pure electric models in China's passenger car market.
With generation-leading technological strength and solid product experience, ES9 continues to consolidate the market reputation of the technology executive flagship SUV, not only obtaining the China Automotive Technology and Research Center CQCC "500,000-1,000,000-yuan-class quiet and comfortable model" certification, but also winning dual honors of "2026 China Top 10 Chassis" and "Best Intelligent Award."
The all-new ES8 had retail sales of 10,539 units, retaining its position as the best-selling model in the 400,000-yuan-class market. On September 20, 2026, the all-new ES8 reached the 150,000th new vehicle delivery on the first anniversary of its launch, setting a new delivery record for 400,000-yuan-class pure electric models, while also ranking first in cumulative sales in both the large SUV and 400,000-yuan-class model segments.
In addition, in the "September 2026 China Automobile Retention Rate Research Report" jointly released recently by the China Automobile Dealers Association and Jingzhengu, the all-new ES8 won first place in the retention rate ranking for new energy SUVs above 350,000 yuan. In the "2026 First Half New Energy Vehicle Brand Health Research" released by J.D. Power, the all-new ES8 ranked first among pure electric models in NPS (Net Promoter Score) with a high score of 85.3. First place in retail sales, retention rate, and Net Promoter Score confirms that the all-new ES8 is a highly representative flagship product in the 400,000-yuan-class market.
With leading product strength and strong market performance, the NIO ES9 and the all-new ES8 are jointly leading large SUVs into the pure electric era.
ES9 tops the 500,000-yuan-class pure electric model sales ranking for the fourth consecutive month
The all-new ES8 retains its position as the best-selling model in the 400,000-yuan-class market
