On September 23, Buick's high-end new energy brand "Zhijing" launched its first SUV, the Buick Zhijing E7, with a limited-time trade-in price of 147,900 yuan to 187,900 yuan.
The Buick Zhijing E7 has been comprehensively upgraded in health features, powertrain, and color options. Starting today, customers who place an order for the Buick Zhijing E7 can enjoy a 1,000 yuan deposit that expands to 6,000 yuan, and trade-in customers can receive a 10,000 yuan subsidy for trade-ins of three SAIC-GM brands or a 7,000 yuan subsidy for trade-ins of other brands, further lowering the threshold for fuel vehicle owners to upgrade to new energy vehicles. In addition, a new full-score three-shield peace-of-mind insurance is being offered free for a limited time, including compulsory traffic insurance worth 1,000 yuan, intelligent driving insurance with a maximum coverage of 5 million yuan, and battery spontaneous combustion insurance worth 5,000 yuan, stacked with lifetime warranty on the three electric systems for the first non-operating owner, providing multiple layers of protection and dispelling the various concerns of users switching from oil to electric. Furthermore, during the launch period, users can also select a limited-edition paint color for free for a limited time, and those purchasing the Turbo version can also choose the Xiaying Crimson interior for free. The sincere benefits of the Buick Zhijing E7 run through the entire purchase and ownership cycle with tangible buying rights and peace of mind, allowing more families to easily enjoy a healthy, comfortable, and reliable new energy travel experience. Since its launch, the Buick Zhijing E7 has held the top spot for four consecutive months among joint-venture new energy vehicles above 150,000 yuan and among plug-in hybrid mid-size SUVs above 150,000 yuan. In five months on the market, it reached the milestone of 30,000 units, becoming the joint-venture new energy model to deliver 30,000 units the fastest. Currently, Chinese family SUVs have entered the era of the "fourth-generation cockpit," and both the market and consumers are looking forward to healthier and safer high-value products. Based on real usage feedback from 30,000 family users, the Buick Zhijing E7 has been fully renewed and upgraded across the lineup, bringing Chinese families a higher-quality new energy travel experience and redefining the value core of the family new energy cockpit.The industry's only standard five-constant healthy space and maternal and infant-grade seat materials, caring for family health without tiers
The Buick Zhijing E7 has cumulatively won over 30,000 family users. According to EY survey data, the Buick Zhijing E7 has a product Net Promoter Score of 100, standing out in joint-venture quality, child health, and whole-family comfort. It can be said that the Buick Zhijing E7 has not only gained recognition from family users, but also earned the trust of many "veteran drivers." In this renewal, the Buick Zhijing E7 has upgraded the five-constant healthy space and OEKO-TEX® maternal and infant-grade certified seat materials, previously available only on the top trim, to standard across the lineup, with 44 high-value comfort features fully implemented across the range, truly achieving full health equipment without tiering.
In addition, the Buick Zhijing E7 also comes standard with the new-generation Doubao large model, which can not only efficiently parse complex voice commands, but also accurately capture user emotions and context to achieve warmer responses. In the future, the Buick Zhijing E7 will continue to iterate its health, AI interaction, and intelligent driving capabilities through OTA, providing more families with a new energy travel solution that balances safety, health, and comfort, and becoming a reliable choice for new energy family SUVs.All-new 1600 Ultra Full-Spec Pro Edition released, with 1.5T power and full-spec capability in one step
In response to user demand, the Buick Zhijing E7 introduces the 1600 Ultra Full-Spec Pro Edition. Building on the 1600 Ultra Full-Spec Edition, it upgrades to the 1.5T "China Heart" top ten hybrid engine, further strengthening power on top of health, comfort, and full-spec capability, bringing families a more effortless all-around choice for travel.
If pursuing a higher-level chassis driving experience, users can further choose the top trim of the Buick Zhijing E7, the 1600 Ultra Full-Spec Turbo Edition. This version is equipped with predictive RTD continuously variable damping suspension, combined with anti-motion-sickness chassis tuning and Michelin ePrimacy tires, which can effectively suppress body pitch and filter impact, and it also features four-seat breathable cloud-feel floating layers, further enhancing the stable comfort of whole-family travel.New exterior and interior colors launched to suit the diverse aesthetics of family travel
The Buick Zhijing E7 also adds two new colors, "Zhijing Green" and "Dusk Pink," and introduces a new interior, "Xiaying Crimson." With a comprehensive renewal from exterior to interior, it brings family users more personalized aesthetic choices.
Based on the real expectations of 30,000 families, the Buick Zhijing E7 has been renewed and upgraded, using a new-generation family health cockpit to create the "most important room for the family" that better understands what the whole family needs. In the future, the Buick Zhijing E7 will continue to use "home" as its standard and bring higher-quality travel experiences to family users with full-score capability, joining more families in the era of the "fourth-generation cockpit."
