[Auto Media New Car] It directly flooded the screens. After the release of the "Taizhou Declaration" and the merger of LEVC into Geely Galaxy, on March 10, the first high-end MPV model, the Geely Galaxy LEVC L380 "Land Airbus Series," made a stunning debut at the "Oriental Hollywood" Hengdian World Studios with a game-changing momentum, becoming the star of the night! This launch introduced a total of 5 trim levels, with an official guide price of 299,900 yuan to 599,900 yuan, making it the largest and most luxurious all-electric MPV in the 300,000-yuan class, while also ushering in a new era of "electric and hybrid at the same price." Taking aviation industry aesthetics as the design origin and injecting cloud technology into land travel, at the launch event, "Chief Captain" Julian Cheung came to support in person and placed an order on the spot, immediately signing the first order for the 805 km Collector's Edition four-wheel-drive model, becoming the first celebrity owner of the "Land Airbus" L380 and writing a vivid footnote for the product's high-end positioning.
It was particularly emphasized that the on-site guide price was lower than the previous presale price to a new extent, and some media said: this price feels comfortable. At the same time, the L380 also offers five generous gifts, including the Supreme Upgrade Gift, the Supreme Renewal Gift, the Supreme Finance Gift, the Supreme Service Gift, and the Supreme Delivery Gift, making car purchase easy and car use worry-free:
Supreme Upgrade Gift: The 805 km Collector's Edition four-wheel-drive model includes a limited-time free heritage Hainan huanghuali tree; other trim levels include a limited-time free ultra-luxury configuration worth 20,000 yuan.
Supreme Renewal Gift: A 10,000 yuan trade-in subsidy is available regardless of brand.
Supreme Finance Gift: Enjoy up to 10,000 yuan in financial interest subsidies.
Supreme Service Gift (limited to the first non-operating owner): three years of free in-car data; free after-sales rescue service; door-to-door maintenance; free pick-up and delivery.
Supreme Delivery Gift (limited to the first owner within 1 year from the date of purchase): free installation service for a 7 kW home charger (including a 30 m cable).
This time, with the empowerment of Geely's entire system, the launch of the Geely Galaxy LEVC L380 will accelerate the realization of development from a "single-product breakthrough" to a "product matrix." In the future, LEVC will focus on high-end mobility, adhere to the concept of "space innovation," and plan to launch one all-new new energy model every year, creating high-end new energy MPVs that better meet user needs and come for users' better lives.
The top stream in the era of high-end new energy MPVs, five new industry benchmarks setting new heights
When mentioning the Geely Galaxy LEVC L380 "Land Airbus Series," it is essential to mention that this car is built on the world's first space-oriented pure electric architecture, "SOA." With "space innovation" as its core concept, the new car relies on five benchmark strengths in space, luxury, safety, driving control, and range to deliver the industry's first "equal rights experience" in space, safety, and luxurious comfort, allowing all occupants to enjoy "Land Airbus first-class cabin"-level luxurious comfort.
Seeing the real car at the launch site, the first impression was the "space innovation" brought by this car, which also benefits from the genetic support of LEVC. As the technical foundation of the L380, the SOA architecture, through technological innovations such as a central layout of the electronic control system, front-mounted steering mechanism design, and thin rear suspension, achieves a fully flat floor layout in the cabin, completely eliminating the intrusion into cabin space caused by traditional fuel vehicle chassis structures.
Technical parameters show that the L380 ranks first in the industry in cabin efficiency, reaching 75%, 8% higher than the average level of same-class products. Its ultra-long available cabin length of 3,974 mm releases nearly half a meter more spatial redundancy than mainstream MPVs. Combined with 1 meter of longitudinal headroom in the second row, 940 mm in the third row, and 1,300 mm of vertical space, it completely solves the industry problem of cramped third-row space in traditional MPVs. In particular, the world's first four-row magic seat system, with a patented multi-directional flip mechanism, can achieve seven form transformations, including forward folding for seating, reclining for sightseeing, and full-flat stowage. From a four-seat business mode to a seven-seat family layout, from a camping viewing platform to a mobile office cabin, it fully meets the needs of high-end business reception, multi-generational family travel, and outdoor leisure across all scenarios. This breakthrough space solution is redefining the space standard for high-end MPVs.
In terms of the intelligent cockpit, the L380 builds a full-scenario intelligent ecosystem cockpit through five major innovation systems, recalibrating the value coordinates of high-end new energy MPVs. Its SmartCocoon 2.0 intelligent cockpit system, developed based on aircraft ergonomics, achieves all-dimensional comfort evolution from touch and smell to health monitoring. In addition, the platinum white interior interprets pure texture with minimalist aesthetics. The seat contact layer uses ultra-soft aniline leather from the same source as Rolls-Royce, covering nearly 10 ㎡, a proportion applied in global luxury cars of no more than 10%. The three rows and six independent seats come standard with ventilation, heating, and power adjustment, freeing all occupants from fatigue caused by prolonged sitting. The world-first Hainan huanghuali wood floor uses 6 ㎡ within the cabin, with grain like flowing Eastern ink wash and a soothing woody fragrance. The 2.18 ㎡ panoramic intelligent dimming sunroof supports ten levels of brightness adjustment and, together with a dual negative ion + water ion purification system, allows every seat to enjoy a forest oxygen bar-level healthy experience. The industry's first in-car intelligent doctor can obtain heart rate, respiratory rate, heart rate variability, blood oxygen concentration, and other health indicators in 40 s, with health metrics measured whenever needed.
With more than 130 safety functions, the L380 creates a mobile safety fortress, achieving safety equality and setting a new benchmark for high-end new energy MPV safety. The new car not only received a five-star C-NCAP safety certification with the highest MPV score, but also innovatively completed the dual extreme challenges of a blade double-point side pole impact and a fourth-row rear impact. The "eight horizontal, six vertical, three ring" fortress body structure uses up to 2,000 MPa ultra-high-strength steel at key positions; an ultra-strong torsional rigidity of 41,000 N·m/deg surpasses the standards of top luxury cars. The industry's most numerous "11-airbag surround restraint system" uses a 112 L ultra-long side curtain airbag to achieve 3.1 meters of uninterrupted coverage across the entire cabin, and with the industry's first third-row side airbag design, it achieves equal protection for all occupants from the first row to the fourth row. In active safety, the L380 adopts 28 perception components, generating 10 intelligent perception capabilities and possessing 24 intelligent execution capabilities, stopping danger before it occurs; the class-leading 300-meter NVS infrared night vision system fears neither rain, snow, nor fog at night, identifying risks in advance. In terms of electric drive safety, the new car also redefines new energy safety standards through six core technologies, including PPB-level battery cell defect control and NTP non-thermal propagation no-fire technology.
With a perfect unity of comfort and handling, the L380 sets a new benchmark for the driving experience of high-end new energy MPVs. The L380 is equipped with front and rear dual permanent magnet synchronous motors, with 400 kW of power and 686 N·m of torque, accelerating from 0 to 100 km/h in 5.5 seconds, with power performance surpassing a 5.0T V8 engine; the industry's first true magic carpet dual-eye preview system uses dual 2-million-pixel cameras to predict road bumps and, together with CDC dampers and three-stage air springs, achieves millisecond-level suspension adjustment, making cornering and crossing bumps feel as smooth as walking on flat ground.
With ultra-long range and ultra-fast energy replenishment, the L380 sets a new benchmark for the range of high-end new energy MPVs. The 140 kWh CATL Kirin battery brings a CLTC range of 825 km, replenishing 350 km in 15 minutes of charging, allowing a direct trip from Beijing to Qingdao or from Shanghai across Wuhan without range anxiety throughout the journey.
Multiple usage scenarios of "business + family + self-pleasing," one car worth three
Statistics show that among LEVC's user group, 60% are corporate customers, the proportion of multi-child family users is as high as 30%, and the overall repurchase rate reaches 10%, reflecting deep integration of business and family needs. As a phenomenal full-scenario high-end MPV, the L380 centers on corporate users and multi-child family consumer groups, precisely covering multiple usage scenarios of "business + family + self-pleasing" with five trim levels, bringing users more diversified choices through tiered configurations. One car worth three, opening a brand-new travel lifestyle from then on.
If you mainly use it for short-distance travel on ordinary days, the 570 km Excellence Edition is undoubtedly a choice with high quality-price ratio. The 1,100 L extra-large trunk has no pressure loading camping gear; the full-car quiet soft-close doors will not disturb family rest when closing; the six independent seats come standard with heating/ventilation/memory, bringing a comfortable experience for all. In addition, this trim level also includes a limited-time bonus of obsidian black Nappa leather seats, YAMAHA concert-hall-grade audio, and other benefits worth a total of 20,000 yuan.
For business professionals who frequently travel between Shanghai and Hangzhou, Guangzhou and Shenzhen, and other places, the 670 km Flagship Edition four-wheel-drive is a good choice. Luxury Nappa leather and rear headrest screens, second-row seats with leg rests, SPA massage, and one-touch recline, plus a 2.18 ㎡ extra-large heat-insulating panoramic sunroof with sunshade, give ample face for business reception. For long-distance business trips or long-distance self-driving enthusiasts, the ultra-long range of the 825 km Extraordinary Edition is a rigid need. The CATL 140 kWh Kirin battery requires only one recharge from Hangzhou to Beijing; CDC shock absorbers + front and rear four air springs greatly improve long-distance travel comfort. These two trim levels also include a limited-time bonus of ultra-soft aniline leather seats, Alcantara, third-row leg rests, third-row side airbags, and other benefits worth a total of 20,000 yuan, further enhancing the luxurious and comfortable experience.
If you have higher requirements for luxury and driving control, choosing the 805 km Flagship Edition four-wheel-drive is definitely the right call. This trim level not only has luxury configurations such as ultra-soft aniline leather seats, a dual negative ion + water ion purification system, an 11-airbag surround restraint system, an NVS infrared night vision system, dual-motor four-wheel drive, and a true magic carpet dual-eye preview system, but also includes a limited-time bonus of an intelligent dimming sunroof, UV-proof heat-insulating silver-coated windshield glass, and other benefits worth a total of 20,000 yuan, with luxury, safety, and power almost maxed out.
Users who love collecting and investing are advised to directly lock in the 805 km Collector's Edition four-wheel-drive. In addition to all the luxury configurations of the Flagship Edition four-wheel-drive, the Collector's Edition four-wheel-drive also has an industry-unique Hainan huanghuali custom collector's set. This trim level covers the cabin with solid wood flooring made of Hainan huanghuali, known as "gold among woods," reaching an area of 6 ㎡. All 88 pieces of Hainan huanghuali wood are taken from the straight middle section of the trunk, with natural grain, warm and elegant, each one unique, bringing an extremely luxurious cabin experience. At the same time, Collector's Edition four-wheel-drive users will also receive a Hainan huanghuali tree for a limited time, turning car consumption into value investment.
Century-old LEVC joins Geely Galaxy, developing from "single-product breakthrough" to "product matrix"
LEVC originated in London, England, in 1908. For 117 years, it has focused on high-end business mobility, providing spacious, comfortable, and elegant travel experiences for more than 1 billion passenger trips worldwide. For LEVC, whether it is the launch of the Geely Galaxy LEVC L380 "Land Airbus Series" or becoming Geely Galaxy's high-end MPV series, both are the starting point for this century-old luxury brand to embrace a new life.
Under the guidance of the five major strategies of the "Taizhou Declaration" — strategic focus, strategic integration, strategic synergy, strategic steadiness, and strategic talent — LEVC strengthens resource synergy, improves resource utilization, and clarifies its product positioning. After LEVC is merged into Galaxy, it will share resource support and large-scale cost advantages from Geely Galaxy's global technology system, supply chain system, marketing and service system, and continue to evolve and develop steadily. At the same time, LEVC will also leverage its own resource advantages to achieve a dual cycle in the Chinese and UK markets: in China, LEVC becomes the high-end MPV series of the Galaxy brand; in the UK, LEVC becomes the localized brand for Galaxy exports to the UK. The integration of LEVC's overseas team will also strengthen the power of Geely Galaxy's international team and accelerate Geely Galaxy's globalization process.
In addition, LEVC's addition will further improve Geely Galaxy's product spectrum, forming a rich product matrix including the boutique GEOME series, mainstream boutique car series, and high-end MPV series, covering sedans, SUVs, MPVs, hardcore off-road vehicles, and other new energy models, giving users more car-buying choices. In the future, users will experience LEVC's products and services through more than 300 terminal channels in major cities across the country.
Editor's comment: A century of British body manufacturing craftsmanship collides with China's intelligent electrification genes, and the Geely Galaxy LEVC L380 "Land Airbus Series" reconstructs a new sample of high-end mobility scenarios. Through "triple dimensional upgrading," it brings pioneering equal-rights experiences in space, safety, and luxurious comfort, elevating a tool-attribute vehicle into a mobile reception hall with humanistic care, transforming configuration competition built on stacked functions into a scenario-driven experience revolution, and evolving a single transportation tool into an intelligent partner capable of emotional connection, creating a new paradigm that meets users' business and family travel needs. Under the dual waves of consumption upgrading and industrial transformation, the launch of the L380, with a collaborative model of "Eastern intelligent manufacturing + Western certification," naturally also marks that China's high-end MPVs are providing new solutions for the global automotive industry with Eastern wisdom, driving the high-end MPV industry into a new competitive stage of "scenarios defining functions."
