On January 8, 2026, the "Riding Together on a New Journey" 2026 Chery Family Banquet kicked off in Beijing. It was not merely a dinner, but a delivery: a report card for 2025 delivered to 18.53 million family members around the world, along with a brand-new ticket to 2026.
Looking back at the just-concluded 2025, Chery Group's global sales exceeded the 2.8 million mark for the first time, up 7.8% year on year. This is not just an accumulation of numbers, but a profound consensus achieved by a Chinese brand amid the turbulent transformation of the global auto industry, driven by the dual engines of "new fuel + new energy" and anchored in high-quality development. Particularly striking is that Chery's export business has ranked first among Chinese passenger car brands for 23 consecutive years, with annual exports reaching 1.344 million vehicles, proving with strength the global appeal of Chinese automobiles. The strong rise of the new energy camp—with annual sales exceeding 900,000 vehicles—has also placed it in the industry's first tier.
In 2025, Chery turned the declaration once made by Chairman Yin Tongyue—"We will not be polite"—into "strategic checks" cashed on schedule one after another. On the intelligent track, the comprehensive popularization of "Falcon Smart Driving" and "Lingxi Smart Cockpit" has made cutting-edge technology no longer distant. Among these innovations, the "Xiaoqi Classmate" AI agent and the Boya Zhiyin high-end audio system have endowed cold machines with human warmth and Eastern wisdom. More symbolic still, Chery's Moja humanoid robot "Moyin" not only achieved mass-production delivery, but also became the world's first "world citizen" to pass three core EU certifications, standing on the podium of top international events. This marks that Chery's technological delivery has long gone beyond the automobile itself, extending to the forward-looking construction of a future intelligent ecosystem.
This delivery is also filled with the ultimate pursuit of "safety." From the Rock Body 2.0 with 88% high-strength steel to the segment's only 11 airbags; from the hardcore strength of a cumulative 60 models receiving global five-star safety ratings to the "Owner Health Guardian Plan" covering 136 major diseases and the mobile "Safety Guardian Alliance," Chery's protection extends from every weld point of the body to every corner of the owner's life. As research reveals, "safety" has become the most core reason users choose Chery.
As the cornerstone, the Chery brand proved its promise of "super-value family use" with annual sales of 1.7 million vehicles; the Exeed brand officially entered the 3.0 era, impacting the global high-end market with performance luxury; the Jetour brand deepened its "Travel+" focus and steadily advanced toward becoming the "world's No. 1 electric hybrid off-road brand"; the Zongheng brand, with models such as the G700, established a Chinese coordinate in the top-tier luxury off-road field; and the iCAR brand, with individuality and creativity, firmly captured the hearts of the younger generation. Five brands, like five solid fingers, clenched into a globalized fist covering all scenarios and the entire value chain.
Standing at the starting point of 2026, this family banquet is not only a celebration, but also a launch. Chery Group has set a new annual target of 3.2 million vehicles for itself, and supporting this grand blueprint is a powerful product fleet composed of a total of 17 all-new and key models across its five brands. The Chery brand will bring classic refreshes such as the all-new Tiggo 8 and Arrizo 8L, as well as new energy forces such as the Fengyun T9L and A9; the Exeed brand will launch models such as the EX6 and EX7; the Jetour brand's Traveler 7 and Wanderer will continue to expand the boundaries of "Travel+"; the Zongheng brand will build on the G700 to launch the all-terrain luxury electric hybrid off-road pickups F700 and G600; and the iCAR brand will continue to lead the personalized trend with the intelligent hardcore V27 and the extended-range boxy V25. Behind every new car is Chery's precise grasp of the market and its profound response to the diversified needs of global users.
What this family banquet shows us is not only an automaker's brilliant achievements and grand plans, but also the breadth of a brand that always treats users as family, conveys warmth through technology, and measures the world with responsibility. Riding together on a new journey, the story of Chery and its global family is opening an even more exciting chapter.
