Northern Auto Market
The global automotive industry's eyes converged on the banks of the Huangpu River. On April 23, the 2025 Shanghai Auto Show opened. That day, SAIC Commercial Vehicles released a brand-new strategy, leading the transformation and upgrading of the commercial vehicle industry. As the core carrier of the strategic upgrade, Maxus, under the theme of "Young Wealth Creation・Better Life," appeared with ecological partners such as Huawei Qiankun and multiple new wealth-creation vehicles, and launched a 1 billion wealth-creation fund to give back to users!
With users at the center, this time Maxus not only upgraded its products, but also joined hands with industry partners to move from "building vehicles" to "building an ecosystem," achieving industry-leading user TCO (total cost of ownership). The commercial vehicle leader is innovating once again, and SAIC Commercial Vehicles has embarked on a new journey.
SAIC Commercial Vehicles Strategy Released: Defining Commercial Vehicle Value with Ultimate TCO
As China's earliest light commercial vehicle enterprise, SAIC Commercial Vehicles will build an internationalized technology-ecosystem commercial vehicle group, proposing the goal of achieving "doubled sales and exceeding an annual sales volume of 500,000 units" within five years, with three strategic pillars: "No. 1 in light buses in the Chinese market," "No. 1 in new energy light commercial vehicles in the Chinese market," and "No. 1 in light commercial vehicle exports in overseas markets," aiming for the top tier of global commercial vehicles.
User value is the eternal starting point. Commercial vehicles are users' "wealth-creation tools," and every bit of investment must be transformed into tangible returns. SAIC Commercial Vehicles will take "ultimate TCO (total cost of ownership)" as its criterion to bring users value empowerment across the entire vehicle lifecycle.
【SAIC Group Commercial Vehicle Strategy Release】
In addition, Maxus has also launched a strategic cooperation with the Veterans Affairs Bureau and specially established a special fund for veterans. Veterans can, on the basis of enjoying the above wealth-creation policies, additionally enjoy up to 30,000 yuan in entrepreneurship funds, paving the way for strivers with real money.
【Maxus 1 Billion Wealth-Creation Fund Plan Officially Launched】
Scenario-based vehicle making: from wealth creation to dream building, there is always one that moves you!
Not only is there a brand-new strategic blueprint, Maxus also materializes user value and creates exclusive travel solutions for different groups of people at its booth.
The Dana food truck customized edition, with its modular design, electricity cost of only 0.1 yuan per kilometer, and high-quality configuration, is an ideal choice for mobile business. The strong customization potential of the "Dana" can meet the needs of multiple scenarios, making it truly a "money-making Dana." The Xintu Yuanjie, as the world's first super-hybrid large light bus, makes long-distance travel easier with outstanding performance such as a combined range of over 1,000 kilometers, L2-level intelligent assisted driving, and one minute of fast charging for one kilowatt-hour of electricity. As the "world's only 100,000-yuan-class hybrid MPV," the G50 Hybrid has a measured ultra-long range of 1,412.8 km and a true 7-seat large space, saving more than 10,000 yuan in fuel per year on average, making it truly the king of family MPVs. The Interstellar X adopts the industry-first "body-on-frame load-bearing body" Star Bridge architecture, realizing the integration of body and frame, greatly improving off-road capability and ride comfort, "capable in the city and in the wild."
Whether you are a family user, an off-road enthusiast, or a pioneering entrepreneur, at the Maxus booth at the Shanghai Auto Show, there is always a vehicle that can move you.
【Full Model Lineup at the Maxus Booth】
Driven by both wealth creation and dream building, and building a new ecosystem of user value, Maxus opens a new chapter in the high-quality development of China's commercial vehicles. Walking with the times and with hundreds of millions of wealth creators, Maxus makes commercial vehicles young entrepreneurs' "wealth-creation partner" and family users' "life companion," accompanying them toward a better life.
