On October 17, the Geely Xingrui L PLUS global launch event was held at the Chengdu Tianfu International Circuit. The new vehicle offers two powertrain options: the i-HEV Smart Hybrid and the 2.0TD gasoline engine. The i-HEV series features a 1.5TD+DHT powertrain combination and is available in four trim levels: Qixing, Zhuxing, Langxing, and Yaoxing, with a limited-time launch price of 109,700 yuan to 139,700 yuan. The gasoline series features a 2.0TD+8AT combination and is available in four trim levels: Yuexiang, Dongxiang, Jiaxiang, and Yuxiang, with a limited-time launch price of 113,700 yuan to 143,700 yuan. During the launch period, customers who place a deposit for the Xingrui L PLUS can enjoy a limited-time offer of 1,000 yuan deposit toward 11,000 yuan of the purchase price, along with multiple benefits including a flagship upgrade package, flagship finance package, flagship trade-in package, flagship warranty package, flagship data package, flagship smart experience package, and flagship premium accessories package.

This launch event coincided with the opening of the first round of the 2026 TCR World Tour China region, where the Geely China Star Racing Team competed with the Xingrui TCR race car. After intense on-track competition, the Xingrui TCR once again claimed victory, continuing to lead the overall team standings and once again proving the top-tier competitive strength of Chinese automobile brands.

As the new B-segment flagship smart hybrid sedan in the Geely China Star series, the Geely Xingrui L PLUS anchors itself to the value-driven industry trend and deeply understands the pain points of fuel vehicle users, allowing them to obtain a more premium product experience within the same budget. The new vehicle achieves multiple segment-firsts including the first laser radar on a gasoline sedan, the first EVA intelligent robot, and the first full-scenario tire blowout stability system, leading across all six dimensions of aesthetics, energy efficiency, intelligence, comfort, handling, and safety, bringing an excellent B-segment flagship sedan to families looking to upgrade or add a vehicle.

The Geely China Star PLUS series is a new flagship product series created by Geely Auto over three years, built on the most advanced CMA architecture, equipped with Geely's most advanced i-HEV Smart Hybrid system, Qianli Haohan H5 and above advanced driver assistance systems, and the Flyme Auto smart cockpit, designed to exceed the latest C-NCAP five-star safety standards. This series is created for fuel vehicle users who pursue high-quality travel experiences, achieving segment-leading performance in intelligence, energy efficiency, safety, and other aspects.

Comprehensive intelligence and hybridization

Driving fuel vehicles into a new era with flagship strength

Lin Jie, Senior Vice President of Geely Automobile Group and General Manager of Geely Automobile Group Sales Company, stated at the launch event that motorsport is the most rigorous touchstone for testing the technological strength of the automotive industry. Geely has persisted in motorsport for over twenty years, with cumulative investment exceeding ten billion yuan, adhering to the philosophy of "promoting research through racing" and feeding track technology back into production vehicles. The handling DNA, powertrain calibration, and quality standards of Geely China Star are precisely inherited from the technical genes honed by Geely Automobile Group on the racetrack.

Based on years of continuous cultivation in the fuel vehicle sector, from January to September this year, Geely China Star's cumulative sales exceeded 850,000 units, with monthly market share consistently maintained above 10%; since 2017, Geely China Star has won the Chinese brand fuel vehicle sales championship for nine consecutive years, deeply recognized by the market and trusted by users.

Regarding the future development direction of Geely's fuel vehicles, Lin Jie stated: The future of fuel vehicles is comprehensive hybridization and comprehensive intelligence. User needs are diverse, and Geely must make products in every segment market to the extreme, build the best fuel vehicles in China, and not let any user fall behind. This year, Geely Auto released the new-generation i-HEV Smart Hybrid technology, delivering disruptive experiences to users in five major aspects: energy efficiency, intelligence, performance, safety, and reliability. Since its launch in April this year, the Geely China Star i-HEV series models have accounted for over 40% of Chinese brand hybrid vehicle sales, ranking first in sales among Chinese brand hybrid products.

Fuel-saving, worry-free, and intelligent

Six major leading advantages set the B-segment fuel vehicle value benchmark

At the launch event, Wang Bo, Deputy General Manager of Geely Automobile Group Sales Company and General Manager of China Star Sales Company, provided an in-depth interpretation of the Geely Xingrui L PLUS's leading strengths across six major dimensions: intelligence, energy efficiency, handling, safety, comfort, and aesthetics, and announced the pricing and benefits for this launch.

During the EVA intelligent robot interactive song request session, Geely China Star brand ambassador Ou Hao made a surprise appearance, slowly driving onto the stage in the Xingrui L PLUS and performing "Yu Ni," bringing the atmosphere to a climax and allowing the audience to immersively experience the leading intelligent performance of the Geely Xingrui L PLUS. The Geely Xingrui L PLUS is equipped with the Flyme Auto 2 smart cockpit, featuring the debut of the EVA intelligent robot, paired with a 15.4-inch 2.5K HD central control screen, customized Amap 850, full-platform seamless phone-vehicle connectivity, and more, achieving comprehensive evolution from visual to interactive experience, allowing users to enjoy the industry's most advanced intelligent interaction experience while retaining their fuel vehicle usage habits.

Intelligence is the new track where Chinese brands are redefining fuel vehicles. The Geely Xingrui L PLUS is the first in its segment to feature laser radar and the Qianli Haohan H5 advanced driver assistance solution. The vehicle adopts a 3R11V1L perception architecture, consisting of 3 millimeter-wave radars, 11 HD cameras, and 1 laser radar. Multiple perception hardware sets complement each other, fully supporting both urban NOA and highway NOA dual-scenario navigation functions, breaking the industry inertia that "intelligence is exclusive to new energy vehicles" and completing a value overtake on the fuel vehicle track.

The Geely Xingrui L PLUS not only matches high-end new energy vehicles in intelligent performance but also solves the pain point of high energy costs for fuel vehicle users, breaking the inherent mindset that "fuel-saving equals Japanese hybrids" and establishing new era energy efficiency standards, experience standards, and value standards for fuel vehicles. The new vehicle is equipped with a 1.5TD i-HEV hybrid dedicated powertrain system, with WLTC comprehensive fuel consumption of only 3.98L/100km, supporting 92-octane gasoline, and a comprehensive range exceeding 1,000km. While providing a wide-body B-segment space with nearly 5 meters of vehicle length, it balances the low cost and long range needs of family travel, making it the most fuel-efficient B-segment smart hybrid fuel sedan and leading fuel flagship sedans into the 3L era. Additionally, considering users' diverse needs, the Xingrui L PLUS also launched a 2.0TD series (pure gasoline) at this launch, further strengthening the performance flagship image of the PLUS series, responding to users' expectations for driving pleasure in fuel sedans with stronger power and purer handling, and enriching the series product lineup.

TCR champion driver Ma Qinghua, as the chassis certification officer for the Xingrui L PLUS, was also invited to the launch event and shared his TCR racing experience and the champion handling DNA of the Xingrui L PLUS. The Geely Xingrui L PLUS is built on the CMA architecture, fundamentally possessing a handling foundation far exceeding its segment, paired with CCD adaptive damping suspension, achieving a perfect balance between precise handling and ride comfort. Leveraging the track competition technology feedback from the Xingrui TCR, the Geely Xingrui L PLUS brings racing pedigree to civilian use, combined with tuning by the world's top chassis tuning team Lotus, delivering users a daily driving experience of "no floating through corners, no swaying when changing lanes, no fatigue on long trips, fuel-efficient and easy to drive."

In terms of safety and comfort that fuel sedan users value, the Geely Xingrui L PLUS is developed to the new five-star safety standards, not only achieving the fuel vehicle debut of the full-scenario tire blowout stability system and standard 11 airbags across all trims, but also winning China's 2026 Top Ten Bodies and Best Reliability Individual Award; meanwhile, the Geely Xingrui L PLUS features a spacious posture with nearly 5 meters of vehicle length, achieving the segment-highest 84.5% space utilization rate, the segment-largest front-row lateral space, the segment-largest rear-row headroom, and the segment-first 23-speaker Flyme Sound unbounded audio, achieving four-seat 14-point SPA-grade shiatsu massage and other luxury comfort features, applying first-class cabin luxury experiences to all scenarios and achieving a premium advancement for B-segment fuel family sedans.

The Geely Xingrui L PLUS adopts the "Eastern Seasons" aesthetic as its design language, drawing inspiration from the light and shadow changes and color flows of the four seasonal solar terms "spring birth, summer growth, autumn harvest, winter storage" in traditional Chinese culture, permeating every detail of the vehicle design and deeply integrating Eastern aesthetics with modern technology. This design has not only received the local authoritative certification of "Great Beauty Chinese Car" from the fashion group but also won the 2026 MUSE Design Global Platinum Award with its originality and completeness, representing Chinese design in gaining global recognition.

The Geely China Star series continues to sell well and is deeply recognized by the market and users: it has won the Chinese brand fuel passenger vehicle sales championship for nine consecutive years; from January to September this year, the Geely China Star series cumulative sales exceeded 850,000 units, with monthly market share consistently maintained above 10%, firmly holding the top position in China's fuel vehicle market. The Geely Xingrui L PLUS inherits the champion DNA, delivering intelligence, handling, and energy efficiency performance far exceeding segment competitors, bringing a high-quality choice to fuel vehicle users pursuing high-quality travel, and bringing a true flagship product to the B-segment family sedan market. While leading the high-quality upward development of the Geely China Star series, it redefines the new value benchmark for B-segment fuel family sedans.