The Chengdu World Games is the first time the World Games has been held in mainland China, and it is also an important vehicle for promoting global sports diversification, cultural integration, and sustainable development. As a Chinese automotive company going global, Geely Holding, with the vision of "leading a green and intelligent mobility ecosystem," is committed to building an open and collaborative industrial ecosystem through innovative green and intelligent technologies and providing users with mobility experiences that exceed expectations. This not only aligns with the hosting philosophy of the World Games but also resonates with the sports spirit of "challenging oneself and surpassing limits."
Geely Holding has deep ties with sports. In 2019, Geely Holding became an official partner of the 19th Asian Games Hangzhou 2022. This was Geely's first attempt to serve a major international sporting event and successfully helped create the first "carbon-neutral" Asian Games. Last year, Geely Holding became an official partner of the 9th Asian Winter Games Harbin 2025, and Geely's products and technologies, especially its methanol-hydrogen electric support services, withstood the test of ultra-low-temperature environments. In April this year, Geely Holding joined hands with Chengdu to become an official partner of the 12th World Games 2025, providing mobility services for a major global multi-sport event. Geely is not just an event sponsor but a provider of a complete mobility solution. Through a professional system, capabilities, and standards, it not only pays tribute to the sports spirit of breaking through oneself and challenging limits but also showcases China's brand image and Geely's sense of responsibility to the world.
Based on rich experience in serving major events and systematic technology and talent reserves, Geely Holding, centered on the World Games strategy of "Infinite Movement, Geely Along," carried out comprehensive and detailed work in the following aspects:
First, in terms of mobility support, Geely fully leveraged its technological advantages in new energy fields such as battery electric and super hybrid electric vehicles and efficiently delivered nearly 500 premium intelligent new energy models from brands including Geely Galaxy, Lynk & Co, and Zeekr, covering multiple energy forms such as battery electric and hybrid. These models provided safe, reliable, clean, and low-carbon mobility experiences in multiple scenarios, including flame collection, torch relay, event operation vehicles, and guest shuttle services. Among them, the Lynk & Co 900, as the vehicle for the Chengdu World Games torch relay, provided full support for the first torch relay in the history of the World Games. In addition, Geely Holding also formed a service support team of 1,000 people, including more than 300 professional drivers, more than 400 outstanding volunteers, as well as technical engineers and operations management teams from various sections. They all passed strict screening and training and possess solid professional capabilities, ensuring that they add luster to the World Games with high-standard and high-quality services. It is estimated that by 24:00 on the 18th, the Geely mobility support team for the Chengdu World Games will have accumulated more than 350,000 kilometers of service mileage and served more than 15,000 person-times.
Second, in terms of intelligent support, Geely Holding, empowered by the strong capabilities of its "space-ground integrated" technological ecosystem, including Geely Constellation low-orbit satellites and the Geely Xingrui Intelligent Computing Center, helped build an "intelligent World Games." On the third day of the World Games opening, the fourth orbital plane satellite of Geely Constellation was successfully launched into orbit, bringing the number of in-orbit satellites to 41. Relying on satellite data, Geely Holding can provide high-precision positioning and emergency satellite communication services for official event vehicles, helping achieve precise vehicle management and dispatch and improving the level of intelligent mobility at the World Games. In the near future, the "Geely World Games" satellite will also be launched on a selected date, helping achieve broader coverage and stronger connectivity in satellite IoT communication capabilities. Through self-developed satellite communication and space-ground integrated platform technologies, Geely Holding has taken the lead in applying commercial aerospace to the Asian Games Hangzhou, the Asian Winter Games Harbin, and the Chengdu World Games, strengthening China's commercial aerospace infrastructure support capabilities in sporting events and intelligent transportation.
Third, in terms of spreading World Games culture, Geely Holding practiced the concept of "sports for all, participation for all," organically integrated "automotive culture" with "sports culture," and conveyed the diverse vitality of a "humanistic World Games." In June this year, Geely Holding and the Chengdu World Games Executive Committee jointly held the Geely National Sports Meet, creating a World Games carnival tailored for the general public and promoting the spread of the World Games spirit. Geely Holding also signed cooperation agreements with the Chinese National Wushu Routine Team, the Chinese National Triathlon Team, and the Chinese National Flying Disc Training Team to explore long-term support for popular niche events and jointly promote national sports culture. In addition, Geely Holding integrated public welfare into the World Games by inviting members of the Yisa women's football team from the Liangshan Yi Autonomous Prefecture in Sichuan to Chengdu to experience intangible cultural heritage and traditional Chinese sports culture, broadening the horizons of young people in remote areas and empowering growth through sports.
Infinite movement, Geely along. From the Asian Games Hangzhou and the Asian Winter Games Harbin to the Chengdu World Games, three event services have not only demonstrated Geely's solid technological strength but also shaped the professional imprint of an "international intelligent mobility partner." From the holding group to the systematic coordination of various sub-brands, and from vehicle support to the modular management of service operations, Geely has brought a complete future-oriented mobility solution to the events, letting the world see the power of China's intelligent manufacturing. Geely hopes to continuously deepen its brand connection with sports culture through innovative technology and an open and inclusive spirit, lead the crossover trend between automobiles and sports, and help the public establish a green, healthy, and intelligent lifestyle.
